WENDY HO

Experiential Designer_


Creative
Tech_


Technology + Design to Reframe Perspective.
At the Intersection of Spatial, Digital Media, and Emerging Tech


 






BLOG_02  Between Points: Social Experience Through Uber drivers’ Stories



My-Duties
  • End to End Execution

Tools

Team


Overview


Between Points is a mapping experiment that visualizes the relationship between people, places, and stories in Oakland, CA through the eyes of those who drive its streets every day.

We interviewed four Uber drivers and asked each to share their three most common tourist drop-off destinations. During each ride, we were dropped off at one of their top tourist spots and spoke with the driver about their experiences, listening to how they described the city through their daily routes. We also captured a memorable quote from each ride.

The collected data was then mapped to show how local knowledge and lived experience create invisible patterns of movement across the city.

Concept

Between Points explores how human stories can improve the way we visualize movement in a city. Through conversations with Uber drivers, the project reveals how their local knowledge creates a living network of routes and destinations. The goal is to reimagine the map as both a tool for navigation and a reflection of human experience.

Problem



Human Dataset

Four drivers, four perspectives, one city seen through different routes



 


Human Dataset

Four drivers, four perspectives, one city seen through different routes